The traditional approach of selling solutions to problems no longer creates profitable differentiation.
To survive, salespeople—and the companies they represent—must become agents of change that help customers achieve their goals rather than simply solve their problems. This new, change-centric approach is the next evolution in selling, enabling companies to develop deeper, more profitable customer relationships and to be more agile and adaptive to changing conditions.
CLG consultants are multi-disciplinary teams of subject matter experts who understand your challenges and can help bring your vision to fruition. We help you create a comprehensive development plan for your sales organization. Engagement deliverables include assessments, competency models, learning paths, roll-out and maintenance plans.
Duration: 3 days.
Ensure the ChangeCentric Selling® methodology is successfully institutionalized across your sales organization and is integrated into everyday selling practices. Designed to supplement the ChangeCentric Selling Bootcamp, this program includes monthly communications to the field, post-implementation reviews, coaching, job-aid refinement, and best-practice development.
Duration: 1 year.