About Author Brett Clay
Brett Clay, Ph.D. is the author of “Selling Change,” named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their leadership capabilities and business performance. A veteran of 25+ years as a high-technology executive, most recently with Microsoft Corporation, he is an award-winning author, executive coach, trainer, speaker, consultant, and business leader.Connect with Brett Clay
Posts by Author Brett Clay
Change Leadership Secret – 22 – People Are Always In Motion
Change Leadership — Secret # 22 People Are Always In Motion Things do not change; we change. —Henry David Thoreau What I Need to Know An interesting, almost paradoxical concept is that people are always in motion. This contrasts the notion asserted by many psychologists that people’s personalities are formed by the end of childhood […]
Change Leadership Secret – 21 – Wherever There Is A Force, There Will Be Change
Change Leadership — Secret # 21 Wherever There Is A Force, There Will Be Change We must all obey the great law of change. It is the most powerful law of nature. —Edmund Burke What I Need to Know We previously said that wherever there is change, there are forces driving it. Of course, the […]
Change Leadership Secret – 20 – Change Requires Constant Force
Change Leadership — Secret # 20 Change Requires Constant Force Growth is never by chance; it is the result of forces working together. —James Cash Penney What I Need to Know Another principle of physics is that once in motion, a body will stay in motion unless an equal and opposite force is applied. I […]
Change Leadership Secret – 19 – Wherever There Is Change, There Are Forces
Change Leadership — Secret # 19 Wherever There Is Change, There Are Forces All great results in our universe are founded in motions and forces the most minute. —John Joly What I Need to Know A principle of physics is that a body can only be in motion if a force has been applied to […]
Change Leadership Secret – 18 – Harness The Forces
Change Leadership — Secret # 18 Harness The Forces There is one thing stronger than all the armies in the world, and that is an idea whose time has come. —Victor Hugo What I Need to Know You will be far more successful harnessing the forces of change than fighting them. If after performing the […]
Change Leadership Secret – 17 – Understand The Client’s Life Space
Change Leadership — Secret # 17 Understand The Client’s Life Space Imagination was given to man to compensate him for what he is not, and a sense of humor was provided to console him for what he is. —Robert Walpole What I Need to Know German psychologist Kurt Lewin described life space as “the person […]
Change Leadership Secret – 16 – Understand The Client’s Environment
Change Leadership — Secret # 16 Understand The Client’s Environment Circumstances are the rulers of the weak; they are but the instruments of the wise. —Samuel Lover What I Need to Know The last of the Four Forces in the Change Leadership Framework are the forces that are external to the person or organization. We […]
Change Leadership Secret – 15 – Understand The Client’s Strategies
Change Leadership — Secret # 15 Understand The Client’s Strategies We are what we pretend to be, so we must be careful what we pretend to be. —Kurt Vonnegut What I Need to Know In the Change Leadership Framework the “strategy force” refers to the influence of the customer’s cognitive processes, which are essentially the […]
Change Leadership Secret – 14 – Understand The Client’s Behaviors
Change Leadership — Secret # 14 Understand The Client’s Behaviors Nothing worse could happen to one than to be completely understood. —Carl Gustav Jung What I Need to Know Another powerful force that influences the behaviors of people and organizations is their behavioral tendencies. These behaviors are innate in the individual or the organization. In […]
Change Leadership Secret – 13 – Understand The Client’s Internal Needs
Change Leadership — Secret # 13 Understand The Client’s Internal Needs All progress is based on a universal innate desire on the part of every organism to live beyond its income. —Samuel Butler What I Need to Know The force at the core of everything we do is the force of our own needs and […]
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