About Author Brett Clay

Brett Clay, Ph.D. is the author of “Selling Change,” named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their leadership capabilities and business performance. A veteran of 25+ years as a high-technology executive, most recently with Microsoft Corporation, he is an award-winning author, executive coach, trainer, speaker, consultant, and business leader.

Posts by Author Brett Clay

Change Leadership Secret – 83 – Big Success = Big Risk

Change Leadership — Secret # 83 Big Success = Big Risk I believe that one of life’s biggest risks is never daring to risk. —Oprah Winfrey What I Need to Know Unless you have a phobia like I have that reality television shows will irreparably kill my brain cells, then you have probably seen The […]

Change Leadership Secret – 82 – Measure Twice; Cut Once

Change Leadership — Secret # 82 Measure Twice; Cut Once More important than the quest for certainty is the quest for clarity. —Francois Gautier What I Need to Know Remember the saying, “The only thing you can be sure of is death and taxes?” A change leader needs to have a healthy skepticism regarding people’s […]

Change Leadership Secret – 81 – Always Have a Plan

Change Leadership — Secret # 81 Always Have a Plan To do great things, two things are necessary: a plan and not quite enough time. —Anonymous What I Need to Know There is an old saying, “If you fail to plan, you plan to fail.” In The Art of War, Sun Tzu says: Now, the […]

Change Leadership Secret – 80 – Think Big, Execute Incrementally

Change Leadership — Secret # 80 Think Big, Execute Incrementally Human felicity is produced not so much by great pieces of good fortune that seldom happen, as by little advantages that occur every day. —Benjamin Franklin What I Need to Know People are often scared by the concept of big changes. They may immediately dismiss […]

Diversity Through the Lens of Developmental Psychology

What is diversity? Why does it matter? How can it be achieved?   These questions have been hotly debated for at least the last 50 years. But, what progress has been made in answering them? Looking through the lens of developmental psychology, Robert Kegan (1994) argues that diversity progress is a function of human development. […]

Change Leadership Secret – 79 – Actuate, Rather Than Own

Change Leadership — Secret # 79 Actuate, Rather Than Own If it doesn’t start with you, it dies with you. —Julian Casablancas What I Need to Know As the change agent, the client empowers you to put the change into motion. However, it is critical to understand the difference between actuating a change and owning […]

Change Leadership Secret – 78 – Be An Agent of Change

Change Leadership — Secret # 78 Be An Agent of Change Only a life in the service of others is worth living. —Albert Einstein What I Need to Know Being a change leader means being a change agent. Being a change agent means being a change actuator. Sound confusing? Let’s sort it out. When a […]

Change Leadership Secret – 77 – There Are No Secrets

Change Leadership — Secret # 77 There Are No Secrets If you do build a great experience, customers tell each other about that. Word of mouth is very powerful. —Jeff Bezos What I Need to Know George Orwell’s classic novel Nineteen Eighty-Four depicted what is becoming a truly terrifying reality of the twenty-first century. Orwell […]

Change Leadership Secret – 75 – Be Willing To Walk

Change Leadership — Secret # 75 Be Willing To Walk Actions speak louder than words. —Theodore Roosevelt What I Need to Know One of the tenets of negotiation theory is that a deal will not close until both parties overcome the reluctance to walk away from the deal. So as counterintuitive as it may seem, […]

Change Leadership Secret – 74 – Focus On Yourself

Change Leadership — Secret # 74 Focus On Yourself One’s only rival is one’s own potentialities. One’s only failure is failing to live up to one’s own possibilities. —Abraham Maslow What I Need to Know In The Art of War, Sun Tzu wrote: If you know the enemy and know yourself, you need not fear […]

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